Marketing

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Market Segmentation means........
Dividing the market into various groups
no
Segmenting by age
no
Segmenting by tastes
no
Segmenting geographically
no
All of the above
yes
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Proper Marketing requires..........
Planning
no
Sympathy
no
Knowledge of products
no
(1) and (2) both
no
(1) and (3)
yes
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Gift of the gab means........
Distributing gifts
no
Collecting garbage
no
Multi-linguist
no
Good communications skills
yes
Short-tempered
no
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Public Relations are required for..........
Improving customer service in the company
no
Improving marketing function in company
no
Better atmosphere in the company
no
All of these
yes
None of these
no
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Public Relations are required for..........
Improving customer service in the company
no
Improving marketing function in company
no
Better atmosphere in the company
no
All of these
yes
None of these
no
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The ATMs are..........
Branches of Banks
no
Manned counters of banks
no
Unmanned, cash dispensers
yes
All of these
no
None of these
no
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Home loans are granted to......

Individuals
yes
Institutions
no
Builders
no
All of these
no
None of these
no
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Digital Banking means..........
Banking with calculators
no
Banking with digital instruments
no
Internet Banking and Telebanking
yes
Export finance
no
None of these
no
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Find the incorrect statement.
Marketing has no relevance in Public Sector Banks.
no
Marketing has no relevance in Private Sector Banks.
no
Marketing has no relevance in Foreign Banks.
no
All of these
yes
None of these
no
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A good salesman should be.........
Aggressive
no
Pushy
no
Fierce
no
Polite, but firm
yes
Talkative
no
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