Marketing

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Good competition helps in........
Improved sales
no
Improved customer service
yes
Improved brand image
no
All of these
no
None of these
no
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Safe Deposit locker can be canvassed among.........
All existing account holders
yes
Persons below poverty line
no
Students
no
Jewelers
no
ATM cardholder
no
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Tele marketing means.........
Selling telephones
no
Sending SMS messages
no
Chatting on the phone
no
Marketing through phone calls
yes
Marketing in person
no
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EMI can be marketing tool if.........
EMI is increasing.
no
It is very high.
no
It is very low.
yes
EMI has no impact on marketing.
no
EMI is a flat rate.
no
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The USP of a Current Account is.........
High Profitability
no
Liquidity
no
Low Rate of Interest
no
Costly transactions
no
Friendly features
yes
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Bancassurance means.........
Assurance of banks for quality service
no
Assurance for sanction of loans
no
Selling of insurance products by banks
yes
Selling credit cards
no
Selling debit cards
no
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Target group for home loans is........
Existing creditors
no
Persons having no house of their own
yes
Person having one or more than one house
no
Builders
no
NRIs
no
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Which one of the following is not a target group for saving accounts?
Salaried persons
no
Loss making companies
yes
Doctors
no
Government employees
no
Insurance agent
no
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Digital Marketing is similar to.........
Online marketing
yes
Cold calling
no
Web designing
no
Market forecast
no
Outdoor marketing
no
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Full form of DSA is.........
Delivery Staff Agency
no
Direct Selling Agent
yes
Direct Supplier Agent
no
Distribution & Supply Agency
no
Driving Sales Ahead
no
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