A sound promotion system in an organization can become an instrument of motivation and morale. Discuss.
Promotion means an appointment from a given position to a position of higher grade, involving a change of duties to a more difficult type of work and greater responsibility, accompanied by change of title and usually an increase in pay. Promotion is generally given as recognition of person’s contribution towards the achievement of goal of the organization.
As observed by Maslow in his need-hierarchy theory, once lower level need of a human is satisfied, he strives for fulfilling higher level needs i.e. esteem and self actualization needs which includes responsibility of an important job, promotion to higher status job, praise and recognition, decision making etc.
Man is not motivated by economic factors only. If his need of recognition and advancement are not satisfied by his organization, he will seek to change or his productivity will be affected. An organization will be able to retain a competent person only when there is a scope to move to higher level in due course of time.
Similarly McClelland in his Need for Achievement Theory propounded that there are 3 major needs or motives in work-place situations: need for achievement, need for affiliation, need for power. On the job people are motivated by these needs and management should recognize these needs and use them to motivate the employee.
A sound policy of promotion fosters a feeling of belongingness in the personnel which reflects in higher morale and motivation. If promotion gets governed by favoritism, nepotism etc, it causes grievance in employees and consequentially low morale.
Hence it can be concluded that promotion is an integral part of an organization which boosts the morale and motivation.
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